The Feather robot price is $29,990 on the company’s website and $31,990 in its online store. When we checked on Saturday morning, October 10, the store marked every finish of that $31,990 “Full System” as sold out or unavailable, while the website said Feather was “fulfilling orders now.” Nothing on either page explains the gap.
It matters because Feather has become the headline for cheap robots. TechCrunch called it a $30,000 robot, Forbes headlined $29,990 and ASSEMBLY wrote “under $30,000,” in a market where Unitree’s G1 starts at $13,500 and Tesla and Figure have no public price at all. Here’s what the pages actually say, and what a buyer would still have to find out.
Why the Feather robot price differs by page
Feather’s home page says “Starting at $29,990,” and a banner on its technology page says buyers can “get discounted price of $29,990 while supplies last.” The spec table on that page shows $32,990 struck through and $29,990 beside it, labeled a limited-time price. Feather doesn’t say when the offer ends or how many units it covers.
The Feather store tells a different story. It lists a “FEATHER Full System” at $31,990 in four finishes (Midnight/White, Black/White, Black/Black and unpainted) and a “Half System” at $16,995. The store doesn’t say what the Half System leaves out, or whether the Full System is the same configuration the website prices at $29,990. A search-engine snapshot we saw earlier showed a “Feather Core” listing at $34,995 with a three-to-four-month lead time. That page now returns “not found.”
So the supportable statement is narrow: Feather advertises $29,990 as a limited-time starting price, and its store sells a full system for $31,990. Whether the $2,000 difference is the end of a promotion, a different bundle or a store that hasn’t caught up, Feather’s pages don’t say.
A wheeled torso with two arms
Feather’s marketing uses the word humanoid, and TechCrunch calls the company a “humanoid startup.” The robot doesn’t walk. According to Feather’s spec sheet, it’s a torso with two arms on a wheeled base that moves in any direction without turning, a design closer to the machines we compare in our bipedal-versus-wheeled guide than to a G1 or an Atlas.
| Spec | Feather’s published figure |
|---|---|
| Arms | Two, 7 degrees of freedom each, about 1 meter long |
| Total degrees of freedom | 23 (7 per arm, 2 neck, 1 torso, 6 base) |
| Payload per arm | 1.8 kg (4 lb) rated, 6.8 kg (15 lb) peak, fully extended |
| Torso travel | 600 mm vertical, up to 150 mm/s |
| Base | Omnidirectional, 500 x 510 mm footprint, up to 1.3 m/s |
| Weight | 105 kg fully configured |
| Battery | Dual hot-swappable 48 V packs, 50 Ah, about 10 hours at a 240 W load |
| Hands | 6-DoF hands or parallel-jaw grippers, swappable in the field |
| Compute | Customer-swappable Jetson Nano, AGX Orin or Thor; head camera options ZED 2i, ZED X or ZED X Mini |
| Software | Python 3.9+ SDK under Apache 2.0; the home page also lists ROS2 |
| Warranty | One year |
All of those are Feather’s own numbers. We found no independent test of those figures. The 1.8 kg sustained rating is modest, less than two one-liter bottles of water per arm, which suits light parts and containers better than heavy boxes.
The add-ons that decide the real price
Feather sells itself as a platform: a body, an SDK and a choice of hands, cameras and computers. The store lists those parts separately, which is where a $29,990 headline can drift.
| Item in Feather’s store (checked Oct 10) | Price |
|---|---|
| FEATHER Full System | $31,990 |
| FEATHER Half System | $16,995 |
| 6-DoF hands, pair | $7,000 |
| Standard grippers, pair | $1,200 |
| ZED 2i camera | $500 |
| Jetson Nano | $500 |
| Jetson AGX Orin | $3,500 |
| Jetson Thor | $5,500 |
The Full System listing doesn’t say which of those it includes. If it comes without hands, cameras or compute, a working robot costs more than $31,990: a pair of six-joint hands alone would take it to about $39,000. If it includes them, Feather hasn’t said so. That is the first question to put to the company before ordering, and the one its pages should answer.
Who’s buying, and what it can do
Feather was founded last year by Hoa Mai, whose previous humanoid startup was sold to 1X, and Parsa Bakhtiari, a former Tesla Model 3 engineer, TechCrunch reported on September 24. Feather has a $7.6 million pre-seed round led by Gradient Ventures and says it has passed $1 million in revenue. It hasn’t named customers, but told TechCrunch its robots work as cooks in restaurants and clean science labs.
“We’ve been selling small quantities of these robots, and now that we resolved like almost all the issues over the last year of field testing, we’re getting ready for a big product launch,” Mai told TechCrunch. That’s a company describing a product that has shipped in small numbers, not one in volume production. Feather says its hardware can run robot AI models from Nvidia, Skild or Physical Intelligence, and it doesn’t ship a model of its own, which is the “Android of robotics” pitch. For background on those models, see our explainers on robot foundation models and Physical Intelligence’s pi0.
How $29,990 compares with Unitree
TechCrunch described Feather as about half the price of Unitree’s H2 Edu. Unitree’s US store lists the H2 at $29,900, the G1 at $13,500 and the G1 Pro at $21,500; we cover the whole range in our Unitree prices and specs guide. Those are walking humanoids with different strengths, so the comparison is about budget, not capability. TechCrunch wrote that Mai admits Feather took a page from Chinese robotics companies like Unitree, and that with new foreign-made models restricted from entering the U.S. market, Feather is positioned as a homegrown option. Our FCC Covered List guide explains that restriction and what it does and doesn’t cover.
What to watch
Three answers would turn a headline price into a buying decision: what the $31,990 Full System includes, when Feather’s “while supplies last” price ends, and whether any customer will go on record about what the robot does all day. Until then the safest reading of “under $30,000” is that it’s a launch price for a robot that, by Feather’s own store, costs a little more.
Frequently asked questions
How much does the Feather robot cost?
Feather’s website advertises “starting at $29,990” as a limited-time price while supplies last, with $32,990 shown as the regular starting price. Its online store lists the Full System at $31,990 and a Half System at $16,995. Hands, cameras and compute are listed as separate items, and the store doesn’t say which are included in the Full System.
Is the Feather robot a humanoid?
Feather and several news outlets call it one, but it doesn’t walk. It’s a two-armed torso with 7-DoF arms and a 600 mm vertical lift on an omnidirectional wheeled base, with a 105 kg total weight according to Feather’s spec sheet.
How much can the Feather robot lift?
Feather rates each arm at 1.8 kg (4 lb) sustained and 6.8 kg (15 lb) peak when fully extended. These are company figures, and we found no independent test.
Can you buy the Feather robot today?
Feather’s website says it is fulfilling orders now. On October 10 its store marked every finish of the Full System as sold out or unavailable, so availability is unclear. Feather told TechCrunch it has sold small quantities so far.
Sources
All accessed October 10, 2026.
- Feather Robotics, home page and Technology page with full specifications: feather.dev, feather.dev/technology
- Feather Robotics Store, FEATHER Full System, Half System and accessories: order.feather.dev
- TechCrunch, “Meet Feather, the startup building the ‘Android of robotics’ for developers” (Marina Temkin, Sep 24, 2026): techcrunch.com
- ASSEMBLY, “Startup Launches Humanoid Robot for Under $30,000” (Oct 9, 2026): assemblymag.com
- Forbes, “Feather Launches $29,990 Humanoid Robot. Small Teams Are Rewriting The Economics Of Humanoids” (Sep 25, 2026), headline and launch price only: forbes.com
- Unitree US store, G1, G1 Pro and H2 prices: shop.unitree.com
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Last updated: October 10, 2026. To report an error, see our corrections page. Articles are drafted with AI assistance and reviewed and edited by an editor; see our editorial policy.
